The ability to monetize apps has grown increasingly important in recent years. The reason for this is that today apps are accessible worldwide for free download in app stores. People are becoming more aware of the value of an app for business, so developers constantly release new interesting apps that can be downloaded for free. After the app is downloaded, mobile developers concentrate on methods to monetize it. However, when deciding on this or that method of monetization, keep two things in mind:
If the app offers some kind of search functionality then that is the key point where to add search monetisation. Many apps these days like private browsers, private search engines or in general mobile Launchers have the ability to add additional search engines when using the app. This search function can be used to monetize search queries by taking users to Bing and Yahoo for example.